![]() The swoosh mimics the wings of Nike, the goddess of victory in Greek mythology and the company’s namesake. ![]() Nike’s swoosh, designed by Carolyn Davidson, is one of the most iconic logos in the world, literally. Either way, these logos will inspire your next logo design. Check out our video on the world’s most famous logos or dive into the article below. Whether they’ve existed since the brand originated, have been slowly but consistently tweaked again and again, or if they’re completely different from what came before, we flick through the most famous logos in the world to gain a deeper understanding of successful logo design. ![]() These may not appear the most complex in design, but they often boast hidden meaning, memorability and impact. The most recognizable and famous logos in the world are those of some of the most well-known organizations and brands.
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